What It Takes for a Founder to Grow from 1→10 while Entering a New Market

Going from 1 → 10 needs a sales engine.Every founder here already knows that. You got to 0 → 1 by selling yourself.Through your network.By closing the first customers personally. That worked. But it doesn’t scale. To grow beyond you, sales needs a system.A GTM motion that runs even when you’re not in the deal. […]

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What Happens When You Treat GTM as Ad-Hoc Instead of an Operating System While Entering the US Market?

Founders can reach a few million with hustle and referrals. But no company scales in the US on ad-hoc GTM. Let’s be honest. Entering the US is expensive. CAC, events, outbound — and yes, the visas. (Thanks, Trump.) Most AI and SaaS companies bring amazing products to the market. Yet the failure rate is still

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Hiring a Sales VP Too Early Can Break Your Startup

Why One Wrong Hire Can Cost You Million Scaling beyond founder-led sales is one of the hardest transitions a startup will ever face. If you’re a 50–200 employee B2B company planning to expand into the US, UK, Europe, or the Middle East, chances are this sounds familiar: At some point, a single thought dominates leadership

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